Privacy & GDPR Policy
Last Updated: July 2026
1. Introduction & Data Controller
Welcome to Premium Digital. We provide bespoke web design, business automation systems, and calendar integration frameworks for local service providers. We are committed to protecting your personal data and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
For the purpose of these regulations, Premium Digital operates as the "Data Controller" for any information collected through this website, our conversational chatbot, and intake calendar portals.
2. Information We Collect
We only request and process personal data that is strictly necessary to configure your custom business frameworks. This includes:
- Identity Data: First name, last name, and business trading name.
- Contact Data: Verified email address and telephone number (categorized by country flags).
- Business Data: Industry type, operational notes, and Google Business Profile references.
- Technical Data: IP address, browser information, and interaction history on our platform.
3. How & Why We Use Your Data
Your data is processed under the following lawful bases:
- Consent: When you voluntarily submit details to our chatbot assistant for a free demo build.
- Contractual Obligation: To allocate, schedule, and confirm your core UK business consultation slots.
- Legitimate Interests: To optimize website performance and safeguard our infrastructure against fraudulent bot behavior.
4. Data Sharing & Third Parties
We do not sell, rent, or trade your personal data. To run our automated pipelines, we securely transfer lead configurations to verified subprocessors, including:
- Google Workspace (Calendar & Sheets): To record bookings and process lead metadata via Google Cloud Infrastructure.
- Cloudflare DNS & Proxy Services: To secure and accelerate regional web traffic transfers.
5. Your Legal Rights (UK & EEA)
Under the GDPR, you have the following rights regarding your personal information:
- The right to access your collected dataset.
- The right to rectify or correct inaccurate fields.
- The right to request data erasure ("Right to be Forgotten").
- The right to object to or restrict processing activities.
To exercise any of these rights, please contact our compliance administrator directly at: [email protected].